The process was painful, and in the end, I got to “know” my business. What I wanted it to do, and a path to start down to get there.
Tag Archives | jnp journey
#1: Animation For Apps and Streaming, That’s Right!
After reviewing and contemplating the great response from kids, and parent too, on the initial [brand testing] release, I was certain that an animation series for kids television would be a cinch—the characters were so well loved, and the education of self-esteem a no-brainer!
Well, not so fast…
WOW! I was blind-sided… “what about the boys?!?” was the question at every live appearance (as I was often dressed as the Mermaid Princess character in the initial storybook) on: television, in-person mall readings; library story-time readings, B2B marketing events (NYC Toy Fair, Atlanta Toy Fair, Chicago Book Fair), parades, and speaking events at schools.
So now what do I do with this idea?
The Faces of Inner Awesome—a pretty good idea… so what do you do with a good idea?
All about “Me!”
This is when The JNP Project was born. The understanding of what makes up the faces our inner awesome.