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#32: BRAND COLOR PALETTES

Screen Shot 2014-06-27 at 3.53.19 PM Typically, in most color emotion guides, BLUE has a feeling of trust, strength and dependability, and ORANGE feels friendly, cheerful and confident—all of which we want our JNP customers to feel when they engage in our brand!

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#27: PERSEVERANCE.

Persistence. Tenacity. Determination. STAYING POWER. (my personal favorite) Ugh! Some days…a LOT of things don’t go right, or just not well enough.           That’s when the going gets tough and the tough get going! Yea, it may all sound “corny” but in all actuality, it’s really on target. There are so […]

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