Solving problems is one of the quickest ways to gain influence. When you solve problems for people, or resolve a difficult situation another person is facing, you gain trust, confidence and loyalty. You become a “go-to person”—that’s who Jaunty is to Oracle (Jane’s talking pet goldfish, who takes Jane and Jake on adventures to discover […]
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#29: Character Development — JAKE
The World of Jane Not Plain, Jane & Jake’s Adventures to Awesome, began with Jane and Oracle… and along came Jane’s TRUE-BLUE FRIEND, JAKE! When we went out for the initial Phase One market testing, we began Jane NOT Plain with just Jane, and the intent was to focus on girl’s esteem. Real-time research (in […]
#28: Character Development — ORACLE
The World of Jane Not Plain, Jane & Jake’s Adventures to Awesome, began with Oracle (Jane’s not-so-plain talking goldfish and best friend). Who wouldn’t love a bright orange fish! When we developed our initial marketing phase, we created some plush-toy characters, and Oracle was a hit! We created him in a large and small version, […]
#26: Character Development — JANE (Not Plain)
The World of Jane Not Plain, Jane & Jake’s Adventures to Awesome, began with Jane and Oracle (her not-so-plain talking goldfish and best friend).