I am a social entrepreneur (taking into consideration a positive return to society), and developed JNP’s brand to fill a need in the education arena—creating a powerful message to kids delivered in a really fun way: EMPOWERMENT THROUGH LITERACY—helping children to grow their inner awesome (self-esteem) through adventures in CHARACTER, COURAGE, and CONFIDENCE.
![#41: A Revenue Generating Business VS a Non-Profit kids all ages reading digital](http://adventurestoawesome.com/wp-content/uploads/2014/03/kids-all-ages-reading-digital-100x100.png)